Social Media Management

Social Media Judged on Booked Jobs, Not Follower Count

Facebook and Instagram for Florida and Georgia service businesses. James Price shoots it, writes it, schedules it and answers the messages — the person who diagnoses the problem is the person doing the work. No account manager relaying notes, no junior handed the file after you sign, and nothing gets shot until the quote form those posts point at is worth pointing at.

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5.0
Across 47 Google reviews
Quoted per scope
No post quota on this page, because there is no honest one before we have spoken.
Restaurant Social Media Marketing - Instagram and Facebook Posts

Your Work, Not Stock

Posts are built from your crew, your trucks and your finished jobs. We run shoot days on site to bank real footage, because a stock photo of someone else's kitchen sells someone else's kitchen.

Messages Answered in Agreed Hours

Anything that reads like a buying question gets a reply and a link to the quote form. We name the covered hours and the response window in the quote rather than saying 24/7 — nobody here is watching your inbox at midnight, and we are not going to pretend otherwise.

Tracked to the Form, Not the Like

Every link in bio and story link carries a UTM tag, and the quote form is registered as a key event in Google Analytics 4. The monthly report can then say which posts produced quote requests, not which post got the most hearts.

A Calendar You Approve

Next month's captions and creative land in one document. You approve or redline it in a single pass, and nothing publishes that you have not seen.

One Person Makes All of It

James Price runs the camera, cuts the edit, writes the caption, schedules it and answers the reply. Nothing in your feed was drafted by a contractor who has never spoken to you or stood on one of your job sites.

Meta Ads Certified

James is Meta Ads and Google Ads certified. When organic reach hits its ceiling we say so and price the paid work separately, rather than pretending distribution is free.

Meta Only, and We'll Tell You Why

Facebook and Instagram are where a Florida or Georgia homeowner checks whether you are real before they call. No TikTok, no LinkedIn, no X — not because they never work, but because we don't run them every day and won't bill you to learn on your account.

Once the offer and the booking path are working, paid distribution is the cheapest way to widen it. That is a separate engagement: Facebook Ads management, quoted on its own.

Meta Management
One content plan, published to both Facebook and Instagram out of Meta Business Suite, with the copy and the crop adjusted per platform. Same shoot, two different jobs: Instagram proves the work looks good, Facebook proves the business is real and local.
  • One approved calendar per month
  • Scheduled from Meta Business Suite
  • Facebook and Instagram off one plan
  • Reported against form fills, not reach
Instagram
Reels and carousels cut from your job sites, not from stock. Distribution here runs on sends, saves and watch time, so we build posts a customer would forward to their spouse and put the offer in the first line of the caption, above the More tap. What you will not see quoted is hashtag research: Instagram removed hashtag following and has publicly deprioritised hashtags as a discovery route, so anyone still selling it as a line item is billing you for a 2019 checklist.
  • Reels cut from job-site footage
  • Before-and-after carousels
  • Link in bio pointed at the quote form
  • Story replies answered, not left unread
Facebook
For a local service business the Facebook page is a trust check, not a broadcast channel. Most of the value sits in reviews, an accurate service area, and showing up in the local buy-sell-trade groups where the referral actually happens.
  • Page details and service area kept current
  • Reviews requested and replied to
  • Local group participation
  • Boosting only when it beats the same money spent in an ad account

How the Work Actually Runs

Step one is the one that makes us different: nothing gets shot until the thing the posts point at is worth pointing at. A busier feed aimed at a broken booking flow just loses money faster.

1
Offer Before Camera

We audit the quote form, the phone path and the offer the posts will send people to, and fix what's broken before a single asset is made.

2
Shoot Day

A block on site with James behind the camera: crew, trucks, finished work, and a few pieces straight to camera. The raw files go to you as well — the footage is yours whether or not we keep working together.

3
Calendar, Then Publish

You get the month's captions and creative in one document, approve it in one pass, and it publishes on schedule from Meta Business Suite.

4
Report on Inquiries

Each month: what published, what got saved and sent, and how many form fills and calls arrived from social. Inquiry counts come from GA4; Meta's own dashboard supplies context, not the score.

What Every Engagement Includes

Offer and booking-path audit before month one
On-site shoot days so posts use your work
Raw photo and video files handed to you, not held hostage
Captions and creative approved by you before publishing
One calendar published to both platforms from your own Business Manager
Replies to messages and comments in the hours we agreed
UTM tags on every link, reported in Google Analytics 4
Reviews requested and responded to
Monthly report on form fills and calls, not just reach

Run the arithmetic on the offer you are comparing us against. Thirty posts a month is a post every single day of the month, and daily DM management is somebody's whole morning. Sold together on one small retainer, one of the two is always fiction: either the posts are stock and holiday graphics, or the inbox goes unread. So we don't publish a post count. The numbers get set on the call — how many posts, how often we shoot, which hours the inbox is covered — and the quote is built against that, with James doing the work and answering the phone.

What we won't quote at any number: bought followers, engagement pods, hashtag research, or a fixed quota that fills your calendar with National Donut Day graphics. Fewer posts that each have a job to do beat thirty that don't.

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Case Studies

Our Social Media Work

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