01Monthly
Content planning and scheduling
A month of posts planned around your specials, seasons, events and recent work. You approve it in one sitting, and we schedule and post it.
- Content calendar
- Captions in your voice
- Scheduling and posting
Social media management
Social media managementfor small businesses.
We plan, shoot and post your Instagram and Facebook content every month. You approve the month in one sitting, and we handle the rest.
5,000+Email subscribers La Nopalera built through social media, its website and in-restaurant signups.
We report on bookings, repeat customers and referrals, along with reach and engagement.
What’s included
Content planning, photography, templates and email.
02Monthly or quarterly
Photography and short video
A half-day shoot at your location covers a month or more of posts. We photograph your staff, products and space. No stock photos.
- Half-day shoots
- Reels and Shorts cuts
- Edited and ready to post
03Once, then updated
Branded Canva templates
Post, story and promo templates in your brand colors and fonts, so anyone on staff can make an on-brand post in five minutes.
- Canva templates
- Type and color locked
- Short how-to video
04Ongoing
Email newsletters and website updates
We use the same shoot for your newsletter and your website, so your email, site and social posts match.
- Monthly newsletter
- Website refreshes
- One report across all three
How it works
How a month of social media works.
- Shoot day
- Post
- Story / short video
- Approval / report
- Wk 1
- Wk 2
- Wk 3
- Wk 4
- Wk 1Plan and shootA short call sets the month’s themes. The shoot happens on site, usually a half day. Everything is edited within the week.
- Wk 2Approve the monthYou see every post, caption and story in one view and approve them in one sitting. Changes made the same day.
- Wk 3Post and respondPosts and stories go out on schedule. Comments and messages get a reply within business hours, in your voice.
- Wk 4Report and planA one-page report on what performed and what we are changing. Then we plan next month.
In every plan
- 01Monthly content calendar, approved in one sitting
- 02Captions written in your voice
- 03Scheduling and posting on Instagram and Facebook
- 04Comment and message replies in business hours
- 05Photo and short-video production at your location
- 06Brand templates your staff can use
- 07A one-page monthly report on what worked
- 08Every account and asset in your name
La Nopalera
Brand · Social · Email · WebsiteMonthly photography, social posting and a weekly email for a Mexican restaurant group in Jacksonville.
5,000+ email subscribers
FAQ
Social media management questions.
Instagram and Facebook for most local businesses. LinkedIn for B2B companies. TikTok or YouTube Shorts when short video fits your customers. We would rather run two platforms well than five badly.
Usually 12 to 16 feed posts plus stories. That keeps you visible without filler.
No. Photo shoots are included. We come to you, and a half day usually covers a month or more of posts. If you already have a photographer, we plan the shots and use their work.
On its own, rarely, and we will tell you that on the first call. Social media keeps your business in front of people. Your website, email and search turn that into visits and bookings, so they work best together.
Yes, any month after the first three. Three months is how long it takes for the numbers to mean anything. Templates, photos and accounts stay with you.
Get a free social media review.
Send us your profiles. We review your last 30 days of posts and your website by hand, then send three changes within two business days. No sales pitch.